Across time
Analog meters, relay panels, first-generation controllers, and modern IoT devices, installed decades apart. We bring every generation onto one timeline, so an event from an old machine means the same as an event from a new one.
Skills files for industrial AI agents.
Agentic AI fails in factories. Plants run machines from different decades and vendors, analog next to digital, and the knowledge of how it all works lives in people's heads. We orchestrate it into one operation, from IoT and SCADA to ERP, then make it legible to agents, so they can actually operate.
First deployment underway at a metal recycling facility.
The problem
One plant, many generations of technology
Industrial plants are not built in one go. They grow over decades, one investment at a time. A machine from the 1980s runs next to a controller from the 2000s and a sensor installed last year, each from a different vendor, each speaking its own language. The data exists, but it lives on islands, and the plant still runs on paper, memory, and phone calls.
Across space
Production lines, guest floors, shops, warehouses, and separate sites, each digitalised to a different degree. We connect them into one operational picture, so a decision in one place accounts for what is happening in all the others.
How we orchestrate
Five layers, built in order
Each layer stands on its own and makes the next one possible. AI comes last, because it is only as good as the ground it stands on.
Where we are
A first deployment, growing layer by layer
We started at a metal recycling and scrap processing facility in the Western Balkans. The foundation is in place on the floor, connected to the industrial weighing systems, and the next layers are being added one at a time across the warehouses.
Metal recycling
first facility
Industrial weighing
connected on the floor
Multi-warehouse
scope
Layer by layer
rollout in progress
“Trial balance reconciles automatically. We stopped doing the month-end reconciliation that used to take three days.”
Why here
Why the Western Balkans is the pilot
The problem is universal, and engineering blogs around the world are full of it. In developing economies it is sharper: investment arrives in fragments and projects are rarely completed end to end. A playbook proven on the hardest mix scales to the easier ones.
74%
of manufacturers stuck in pilot purgatory, unable to scale digital projects
McKinsey, Industry 4.0 survey, 202011%
of revenue lost to unplanned downtime at the world's 500 largest companies
Siemens, The True Cost of Downtime, 2024Figures from independent research, not from WeOrchestrate deployments.
The team
Founders
Admir Malaj
CEO and co-founder
PhD in Health Economics from Università Cattolica del Sacro Cuore (Milan) under Walter Ricciardi. Co-built Albania's first comprehensive antibiotic utilisation monitoring system. Led the four-year campaign that brought Albania into the European Pharmacopoeia Convention in 2019. Council of Europe School of Political Studies alumnus. IVLP-selected. Twelve years as university lecturer.
Has spent his career making fragmented operational reality legible to systems that were not designed for it.
Hektor Malo
CTO and co-founder
MS Electrical Engineering, University of Maryland (4.0 GPA, Eta Kappa Nu honors). Built the in-house core banking software at FINAL SH.A. (one of Albania's largest microfinance institutions) end to end over 14 years. Worked at Whitman-Walker Health Clinic in Washington DC on electronic medical records and Medicare integration under HIPAA. Image-processing engineer at Riverain Technologies on the only FDA-approved system for early-stage lung cancer detection at the time.
Has built systems that run inside operations where downtime is not an option.
Neritan Milaqi
Chief Architect and co-founder
20+ years of system architecture experience across justice, banking, and healthcare. Core technical contributor to Albania's national border management system (TIMS), which handles more than 2 million crossings per year with 99.9% uptime. Currently works on the case management system for Albania's Special Prosecution Office. 17 years contracted to ICITAP, the US Department of Justice programme that helps modernise Albanian justice institutions, with four official commendations. Worked on the Lumistry pharmacy platform serving more than 500 US pharmacies under HIPAA.
Knows what happens when a national system has to keep running at 3am.
Origin
WeOrchestrate is a focused product company spinning out of a Western Balkans technology consortium that has shipped ten governed system of record platforms over the past decade across recycling and industrial operations, justice and law enforcement, banking, healthcare, hotel and industrial automation, microfinance and payments, customs, and document recognition. The consortium gave us the proving ground. The product company is the focused commitment.
Let's see if your operation fits.
We work with operators of plants, hotels, stores, and buildings where machinery spans generations and digital control is weak. Tell us what you run, and we will tell you where we would start.
Or email us directly at admir.malaj@weorchestrate.tech.